All about Juicy Couture Juicy Couture was founded in 1997, by Gela Nash-Taylor and Pamela Skaist-Levy, as premium designer, marketer and wholesaler of sexy, sophisticated basics. The California-based company is known worldwide for its casual-chic designs, high quality materials and superior craftsmanship. Juicy Couture is embraced by fashionistas from all walks of life, and is also a celebrity favorite. Juicy Couture started out as a women s sportswear line but quickly branched out and began offering a full line of products. Juicy Couture brings their signature style to their extraordinary line of women s shoes and girl s shoes. For women, Juicy Couture offers a wide array of pumps, sandals, ballet-flats, slippers and boots. Trendy young girls can enjoy a wonderful selection of Juicy Couture sandals and flats. Juicy Couture embodies all that is chic and glamorous, but lends itself to a relaxed and comfortable way of dressing. Juicy Couture is all about being happy, feeling comfortable and looking gorgeous.